Design

January 15, 2020

Why understanding the Golden Ratio is important to good design

Is the golden ratio really a good thing? Sometimes it takes away the artistic look that people adore.
January 20, 2020

Revisiting the The Kapferer Brand Identity Prism

Kapferer’s brand identity uses traits of human being for a metaphor of a brand.
February 8, 2020
News

Designing with Emotion vs Collaboration

The goal of the designer isn't to communicate, “it's to insight an action.” How true is this?